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Beautyworld Middle East Event App

Beautyworld Middle East App

Access our app to connect with exhibitors, search for products, schedule meetings, bookmark sessions, plan your event agenda and navigate the floor plan.

The app will be launching soon! Stay tuned for more information and updates about the app.

What to expect on the app:

  • NEW – Lead Qualification – Scan a visitor’s badge, add qualifying questions & notes, score the lead, and assign follow-up tasks in seconds.
  • AI Matchmaking – Find your perfect buyers based on interests, product categories, and business objectives.
  • Real-Time Analytics – Track performance and adjust your show strategy as you go.
  • Team Collaboration – Share leads, scores, and meeting details across your team instantly in one consolidated dashboard.

Introducing an exclusive matchmaking program for high-value exhibitors

As a valued exhibitor at Beautyworld Middle East, you have the opportunity to be matched with pre-qualified buyers who are actively looking for products like yours. Our exclusive matchmaking program helps you secure meaningful, pre-scheduled meetings — all managed easily through the official event app.

Frequently asked questions

Below are listed some of the common inquiries for the Beautyworld Middle East App. For any other queries aside from the ones listed below, please reach out to us at beautyworld@uae.messefrankfurt.com

Please fill in the exhibitor enquiry form to book your stand and our sales representative will get in touch with you to sign the contract. For more information please see here.

Once you sign up as an exhibitor, you will receive an email from us with your login details and a link to the app.

You will receive your login credentials via email from noreply@mail.messefrankfurtme.digital

Upon your first login, the platform asks for you to review or update your profile on the platform. It collects demographic information such as your  job function, industry, products you are showcasing as well as your main objectives of attending the show. This information is used by the system to bring up recommendations of visitors that match your preferences.

On subsequent logins, if you want to further edit or enhance your profile, go to the platform and click on Profile (top right corner) on the menu bar. Here you can upload a photograph, include a headline (visible to other participants on first glance) and provide a summary.

The 'Teams' button is beside your profile on the top right-hand corner of the page. If you’re the first person from your company signing in you’ll be presented with the option to “Create a Team”. Just simply enter your Company Name. This is very important if you want to take advantage of the features. This is a great tool to collaborate with other representatives in your company where you can manage your inbound leads, update your profile, upload products, and export contacts including the scanned badges onsite. To learn more watch the video recording for tuturials link below. Please note that the first person to activate ‘Teams’ will be the default administrator. You can however add additional admins later as well.

Please view the tutorial here

Any additional representatives need to register through the Exhibitor Portal to gain access to the app and "Teams". Any further queries please contact our support beautyworld@uae.messefrankfurt.com

As an exhibitor, you have access to Teams located on top right corner of main menu bar. This area allows you to update company profile, upload products, and manage incoming leads as well as meetings and schedules across your team of colleagues.

Inside Teams, you will have access to Company Profile under ADMIN section on left panel. Here you can upload your company logo, add a headline, embed a video and sales brochure. You must also fill in your product sector, category and type so that your company gains more visibility and better matches on the platform.

Inside Teams, click on Product under ADMIN section on left panel. Now click on Add Product which allows you to upload an image, headline, categories and description to your product. Relevant products help your company reach visitors who are looking to procure or discuss about similar products.

As an exhibitor representative, you don’t have a limit to the number of meetings you can have on the platform. However, you are not allowed to have more than 20 pending meetings requests at any given point in time. You can regain that meeting count back once the other party has taken action on your meeting request or you can simply cancel the invite. 

Event Agenda – which is a list of all sessions, is available from two places. On the home feed, click on the block for Event Agenda. Alternatively, you go to the Event agenda on the left panel. Here, you can filter sessions based on Track, Session location or Date. Once you’ve found a session you’re looking to attend –  click on the session, where you can learn more about the Speakers, read the session summary and Add the session to your calendar to watch the session. Please note, the session gets added to your schedule within the platform, and a reminder is sent out 10 minutes before the session is about to go live.

Before you start networking ensure, you have completed your individual profile and updated your availability, the system then uses your information to show a variety of recommendations. 

To begin networking, you may head to the left panel on the homepage.

Recommended for You: this area is where the system will show exhibitor visitor contacts or sessions that match your profile preferences. Each day, as new visitors join the platform, you will notice your recommendations keep updating automatically.

Interested in You: This generates a list of all those contacts who have shown interest in your profile and are looking to form a connection

My Connections: This is a quick list for you to view all contacts with whom you have formed a virtual connection. A Connection is formed when interest is shown by one contact and has been accepted by the other.

My ‘Interested’ List: This is a list of all contacts that you have shown interest in. Those contacts get notified of your interest and may choose to accept your Interest (in which case a Connection is formed) or choose to Skip your interest.

My ‘Skip’ List: This is a list of all contacts that you have Skipped while networking. It allows you to revisit and consider connecting with someone later, whom you initially had a lesser interest in.

In addition, you can also view a full list of visitors, exhibitors, exhibitor representatives, Speakers and Products that are available for networking on the platform by going under those specific lists on the left panel.

As an exhibitor you have access to viewing all attendees, exhibitors, exhibitor representatives, products, sessions and speakers available on the platform.

Are you still facing issues on the app?

If you are already an exhibitor on the app and are still facing issues, please contact us at beautyworld@uae.messefrankfurt.com

Frequently asked questions (Anonymous Users)

Below are some of the common inquiries for the Beautyworld Middle East App. For any other queries aside from the ones listed below, please reach out to us at beautyworld@uae.messefrankfurt.com

Anonymous (non-logged-in) users can only view the floor plan. To unlock full access to features such as the agenda, matchmaking, and exhibitor list, you must log in using your registered email address. We strongly encourage you to register and log in to maximise your event experience.

Yes. While anonymous users can view the floor plan without logging in, you must register and log in with your credentials to access all other features, including the agenda, exhibitor list, matchmaking, and networking tools.

Please fill in the exhibitor enquiry form to book your stand, and our sales representative will get in touch with you to sign the contract. Once confirmed, you will receive an email with your login details and a link to the app.

Please check your spam or junk folder first. If you still cannot find your login email, contact us at beautyworld@uae.messefrankfurt.com with your registered email address so we can assist you.

Upon your first login, the platform will prompt you to review or update your profile. It collects demographic information such as your job function, industry, products you are showcasing, and your main objectives for attending the show. This information is used to recommend visitors and sessions that match your preferences.

To edit or enhance your profile later, go to the platform and click on Profile (top right corner). Here you can upload a photo, include a headline (visible to other participants at a glance), and provide a summary.

Complete your individual profile and update your availability to begin networking effectively. The system will then show you recommendations under:

  • Recommended for You: Contacts or sessions matching your profile.
  • Interested in You: Contacts who have shown interest in your profile.
  • My Connections: All contacts you have formed virtual connections with.
  • My ‘Interested’ List: Contacts you have shown interest in (they get notified).
  • My ‘Skip’ List: Contacts you have skipped but can revisit later.

You can also view a full list of visitors, exhibitors, exhibitor representatives, speakers, and products available for networking via the left panel.

As an exhibitor or visitor, you have access to viewing all attendees, exhibitors, exhibitor representatives, products, sessions, and speakers on the platform.

If you have forgotten your password, click on the ‘Forgot Password’ link on the app login page and follow the instructions to reset it. If you continue to face issues, please contact our support team at beautyworld@uae.messefrankfurt.com

To update any registration details, please login to your Messe account. If you need any support, kindly reach out to our support team at beautyworld@uae.messefrankfurt.com and one of our team members would get back to you.