This year marked the debut of beautyLIVE. A dedicated stage which featured an incredible blend of live hair and makeup demonstrations.
Taking place across three unmissable days, beautyLIVE emerged as a vital hub of education and inspiration for beauty professionals. Attendees engaged firsthand with the latest techniques destined to shape the future of the industry.
On day one, the spotlight was on the GCC’s largest hair competition, the Arabian Color Fiesta with Goldwell. Days two and three showcased live performances by Jeff Reiisi, Zara Yuldasheva, Addoony, Arooba, and Gamma Plus, along with stunning fashion parades presented by WAHL Professional.
INTERACTIVE
CAPTIVATING
LEADING BRANDS
LIVE DEMONSTRATIONS
2024 Highlights: In case you missed it
2024 Participating Brands
