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beautyLIVE: Where beauty takes centre stage

This year marks the debut of beautyLIVE at Beautyworld Middle East. This new stage will feature an exciting blend of live hair and makeup demonstrations.

Set across three unmissable days, beautyLIVE emerges as a vital hub of education and inspiration for beauty professionals. Here, attendees can engage firsthand with the latest techniques destined to shape the future of the industry.

Here, knowledge, creativity, and expertise unite to revolutionize the beauty landscape, setting new standards and inspiring transformation.

Witness the largest hair competition in the GCC!

Arabian Color Fiesta powered by Goldwell

Beautyworld Middle East is partnering with Goldwell to bring you the GCC’s largest hair competition:  Arabian Color Fiesta!

Hair stylists from the UAE, Saudi Arabia, Qatar, Oman, Kuwait, and Bahrain have been competing in two exciting phases, showcasing their skills and aiming for prestigious awards.

On 28 October 2024, witness the finalists from across the GCC light up the stage with their innovative creations as they battle it out LIVE for the coveted titles:

  • Hair Colorist of the Year
  • Hair Cutter of the Year
  • New Talent of the Year

Winners will be crowned on 28 October 2024 during Beautyworld Middle East.

Beautyworld Middle East - BeautyLIVE
Beautyworld Middle East - BeautyLIVE
Beautyworld Middle East - BeautyLIVE
Beautyworld Middle East - BeautyLIVE
Beautyworld Middle East - BeautyLIVE
Beautyworld Middle East - BeautyLIVE

2024 Participating brands

More brands will be revealed soon

Beautyworld Middle East - Ecru
Beautyworld Middle East - Lakme
Beautyworld Middle East - Goldwell
Beautyworld Middle East - Wahl

2024 Agenda – Coming soon!