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Next in Fragrance - A New Era in Scent Begins

Beautyworld worldwide

Making its debut at Beautyworld Middle East, Make up Studio taking centre stage as the go-to destination for creativity, transformation, and professional artistry.

This exciting new feature brings together top makeup artists for live demonstrations, on-trend techniques, and expert tips that inspire both beauty professionals and enthusiasts.

From bold editorial looks to everyday essentials, The Makeup Studio delivers hands-on experiences and real-time artistry, giving visitors a front-row seat to what’s next in makeup.

Its presence marks a bold move in Beautyworld Middle East’s commitment to innovation — where every brushstroke tells a story, and every look redefines beauty.

Stay tuned — with more updates coming up ahead!

Are you a speaker that wants to get involved in Next in Fragrance? Get in touch today!

Zhanna Tukhvatullina

Event Producer

Messe Frankfurt Middle East - Zhanna Tukhvatullina