Historic. Aromatic. Unmissable.
Cast your vote, as the top international fragrance houses come together to create their interpretation of a signature scent for the show.
Using the latest technology, by Airparfum®, you will be able to sample multiple fragrances in a “dry” olfactive experience without overwhelming your senses. Who will be selected as the official scent for the 2024 edition of Beautyworld Middle East? You decide!
2024 Participating Fragrance Houses
2023 Signature Scent Winner
Many congratulations to Parfex and their outstanding perfumer Jean Francois Thizon for their exceptional accomplishment! Their captivating fragrance, Golden Light, has rightfully claimed the top spot as the Signature Scent of Beautyworld Middle East 2023.
Experience the 2023 winning scent live at the show!
Step into a world of perfume craftmanship as Al-Dakheel Oud Factory sets up a unique live production line at their stand. This innovative approach will offer you an immersive experience, allowing you to observe the process of perfume manufacturing steps.
You will have the chance to see the modern manufacturing techniques employed by Al-Dakheel Oud Factory, showcasing the procedure involved in producing high-quality perfumes. This initiative will enhance your understanding of the perfume industry. In collaboration with Parfex, Al-Dakheel Oud Factory will utilize premium essential oils to create the 2023 winning scent "Golden Light", designed by perfumer Jean-François Thizon.
Make sure you stop by to smell the winning scent of 2023 yourself.
Location: Saeed Arena Hall, stand number SA-A40